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003			OSt
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006			m
008			160223b xxu||||| |||| 00| 0 eng d
040			_cNDC
086			_a00066-VV
245			_aFoundamentals of marketing
300			_a6 p.
300			_btbls.
520			_aExamines marketing by categorizing economic history into eight phases and defining marketing within each of these. The modern day approach to the marketing concept is also outlined.
556			_aGeneral
650			_aMARKETING
650			_aECONOMIC THEORY
942			_h09.03.01 _2NDC _cGL
999			_c8302 _d8302